The main objectives of Area Connect are:

Connect to employment: to provide a transport solution for people with no private transport and/or poor access to public transport, to get them to and from their place of employment in a reliable and timely fashion.

Connect to education or training: to provide a transport solution for people with no private transport and/or poor access to public transport, to get them to and from their school, college, trade training centre or other vocational training program.

Connect to community: to enable and enhance social connection by providing transport for people singly or in groups, with no private transport and/or poor access to public transport, to attend social functions, shopping trips, medical and personal care appointments, attend to personal business, etc.

Connect with public transport: to carry people who live some distance from existing public transport, from an agreed pickup point to a suitable location where they can catch public transport, and vice-versa.  In this way, Area Connect enhances and supports the public transport service, rather than competing with it.